Victoria Barber is Technology Guardian at Snow, where she focuses on research, strategy and innovation. She is responsible for researching trends in technology use and the factors that influence this, as well as understanding and advising on the impact of the rapidly shifting technology landscape. Prior to joining Snow, she was as an analyst at Gartner, where she led research into the governance and management of digital technology assets, including traditional SAM, ITAM and license management activities. Barber also held an IT asset management role at Centrica. She currently serves as a committee member of the International Organization for Standardization (ISO) 19770 (Working Group 21) and is a regular speaker at industry events. Barber holds an MA from the University of Cambridge.